The Tour of Britain is a multi-stage cycling race, conducted on British roads, in which participants race across Great Britain to complete the race in the fastest time. We’ll see cyclists battle it out for the title from 3rd September – 10th September 2017. We’re excited to be once again sponsoring such a prestigious event.
Starting in Edinburgh the race takes the rider on a 1300km ride, over 8 stages to finish in Cardiff.
Here are a few interesting stats from last year’s tour:
We’ll be there supporting all the riders with our fleet of support vehicles across all five of the stages; offering the riders both logistical support and mental support.
We are also delighted to once again sponsor King of the Mountain; the jersey that is given to the best climber in the tour. Here’s the jersey that was voted for by our Facebook fans, how great will the King of the Mountain look in this?
You might have noticed that there are lots of different coloured jerseys worn in the race. Here’s what they all mean:
Yellow: This is awarded to the rider leading the Tour of Britain overall. It’s the jersey everyone is competing for.
Chain Reactions Cycles Points: This is awarded to the most consistent finisher in the tour. The ride with the most accumulated points will get to wear this jersey.
ŠKODA King of the Mountains: This is awarded to the best climber in the tour. Riders battle for points at designated ŠKODA King of the Mountains climbs along the route of the tour. The rider with the most points gets to don this jersey.
YodelDirect sprints: This is awarded to the fastest rider. Riders battle it out to be the first across the sprint line and claim points. The rider with the most points gets to wear this jersey.
This year’s Tour of Britain will see the greatest number of top level UCI ProTeams since the race was revived in 2004, showing the level with which the Tour is now regarded around the world as an important part of the global cycling calendar.
Mike Bennet, Tour of Britain Race Director.